We partner with leading brands to drive measurable growth

The Problem
Misaligned incentives
Agencies get paid on retainer whether you grow or not. Your success is not their emergency.
Junior teams learning on your budget
The senior person who sold you the contract hands you off to someone six months into the job.
Optimising for pretty reports, not profit
ROAS that looks good on a slide deck. Revenue that does not move. You know the feeling.
High churn, zero continuity
Every few months there is a new account manager who needs three weeks to get up to speed.
No real ownership of your growth
At the end of the day, it is your brand. But no one at the agency is losing sleep over your numbers.
The Shift
Advantage+. PMax. The platforms have automated targeting and bidding. The levers your old agency was pulling? The algorithm does that now.
What the algorithm cannot do: creative strategy, offer architecture, measurement that actually maps to profit, and the high-level decisions that determine whether you scale or stall. That is where I come in.
Most agencies have not caught up to this reality. They are still charging for what is now commoditised — and ignoring what actually moves the needle. Founders who understand this are the ones quietly outpacing everyone else in their category.
Testimonials
Baby Wear Brand
Working with Akeel Firdous transformed our business. They helped us scale our baby wear brand beyond what we thought was possible.
Leather Wear Brand
Akeel Firdous helped us scale our leather wear brand with a clear strategy and real results.
Proof
No cherry-picked screenshots. No inflated projections.

₹2.9 Crores in revenue in 3 months
68,589 orders with consistent growth
32X revenue increase from baseline
5.5X ROAS with profitable scaling

₹41 Lakhs MRR within 30 days of launch
1,565 orders from absolute zero
4.6X ROAS on a brand new product
Strong loyal customer base from day one

₹69 Lakhs MRR within 30 days of onboarding
3,408 orders — 13.8X growth from baseline
Scaled from ₹5L to ₹69L/month
5.2X ROAS with sustainable systems
Who I Am

12 years in ecommerce and performance marketing. I have built and managed accounts from zero to significant scale. I have seen how the agency model works from the inside — the pitch, the handoffs, the reporting theatre, the churn.
I do not run an agency anymore. I work directly with a small number of D2C founders who are serious about profitable growth. That means you get me — not a junior team, not a rotating cast of account managers.
How It Works
A 2-minute application so I can understand your brand, where you are, and whether we are a fit.
If it looks like a fit, we jump on a call. No sales pitch — just an honest look at what is holding your growth back.
By the end of the call you will know exactly what to fix first. Then we decide together if working together makes sense.
Limited Spots
If you are serious about scaling your brand and want a direct, honest conversation about what is actually holding you back — apply below. It takes two minutes.
No commitment. No sales pitch. Just a real conversation.